# rivvmedia.com

> Instagram and Facebook ads, Google ads, SEO and websites that turn local attention into booked customers.


## Posts

- [Instagram ads for local businesses: how to turn views into bookings](https://rivvmedia.com/instagram-ads-for-local-businesses/): The five parts every local Instagram campaign needs, and where most of them break.
- [Facebook ads vs Google Ads: which is right for a local business?](https://rivvmedia.com/facebook-ads-vs-google-ads/): One creates demand, the other captures it. Here is how to choose where your first dollars go.
- [How much do Facebook ads cost for a local business?](https://rivvmedia.com/how-much-do-facebook-ads-cost/): There is no price list. There is a simple way to work out what you should spend.
- [Instagram ads vs boosted posts: what is the difference?](https://rivvmedia.com/instagram-ads-vs-boosted-posts/): The Boost button is easy. Here is what you give up when you use it, and when it is still fine.
- [Google Guaranteed is now Google Verified: what changed and how to qualify](https://rivvmedia.com/google-guaranteed-explained/): Google retired the green Google Guaranteed badge in October 2025. Here is what replaced it and what it means for your business.
- [Local Services Ads vs Google Ads: pay per lead or pay per click?](https://rivvmedia.com/local-services-ads-vs-google-ads/): Both put you at the top of Google. They charge differently, look different and suit different businesses.
- [Google Business Profile checklist: 12 fixes that bring in more calls](https://rivvmedia.com/google-business-profile-checklist/): Your free Google listing is often the first thing a customer sees. Work through this list once and it keeps paying.
- [SEO vs paid ads: where should a local business invest first?](https://rivvmedia.com/seo-vs-paid-ads/): Ads are rented attention. SEO is owned. You need to know what each costs you in money and in time.
- [Local SEO: how to show up when nearby customers search](https://rivvmedia.com/local-seo-basics/): What Google looks at when it decides which local businesses to show, and what you can do about each part.
- [Marketing agency vs in-house vs freelancer: an honest comparison](https://rivvmedia.com/marketing-agency-vs-in-house-vs-freelancer/): Three ways to get your marketing done, what each really costs, and how to pick.
- [What makes a landing page turn ad clicks into leads](https://rivvmedia.com/landing-page-that-converts/): Eight things every page behind an ad should have, in the order a visitor needs them.
- [Meta lead forms vs landing pages: which gets better leads?](https://rivvmedia.com/meta-lead-forms-vs-landing-pages/): Instant forms are easy to fill in, which is both their strength and their weakness.
- [Why fast lead follow-up beats a bigger ad budget](https://rivvmedia.com/lead-follow-up-speed/): Most businesses try to fix weak results by buying more leads. The cheaper fix is answering the ones they already have.

## Pages

- [Contact](https://rivvmedia.com/contact/)
- [About](https://rivvmedia.com/about/)
- [Articles](https://rivvmedia.com/articles/)
- [Case Studies](https://rivvmedia.com/case-studies/)
- [Digital Marketing Strategy](https://rivvmedia.com/services/digital-marketing/): One plan across ads, search, your website and follow-up, so every channel pushes in the same direction.
- [Website Design & Build](https://rivvmedia.com/services/website-design/): Fast WordPress sites and landing pages built to turn visitors into leads, and easy for you to edit.
- [SEO](https://rivvmedia.com/services/seo/): Rank for the searches your customers make, in the places you serve. Technical fixes, content and local SEO.
- [Google Business Profile](https://rivvmedia.com/services/google-business-profile/): Formerly Google My Business. We tune your profile so you show up in the map results and get the call.
- [Google Guaranteed (Google Verified)](https://rivvmedia.com/services/google-guaranteed/): Get verified by Google and appear above the regular ads in Local Services results. You pay per lead, not per click.
- [Google Ads](https://rivvmedia.com/services/google-ads/): Show up at the top the moment someone searches for what you sell. Search, Performance Max and call campaigns.
- [Instagram & Facebook Ads](https://rivvmedia.com/services/instagram-facebook-ads/): Scroll-stopping creative, sharp local targeting and a booking page built to convert. This is what we do most, and what we do best.
- [Services](https://rivvmedia.com/services/)
- [Home](https://rivvmedia.com/)


[comment]: # (Generated by Hostinger Tools Plugin)